Photo by  Abhishek Dekate

Email: info(at)
Instagram: @ajfernando
Facebook: AJ Fernando
Twitter: @_ajfernando


Alexa Fernando is a creative director based in Canada. She has a BA in Spanish, Minor in Chinese, and a Master's in Digital Media.  She is a self-taught photographer with over 11 years of practice. She has an extensive portfolio including Google, Team Canada and Travel Alberta. She is part of the Overbudget Inc. creative team and her role is to help visually communicate the brand and stories behind Grant van Gameren's businesses: Bar Raval, Bar Isabel, Victor Dries, El Rey, Pretty Ugly, Harry's, Tennessee Tavern and soon-to-open restaurants Quetzal and Rosalinda.

Alexa is also a culinary graduate from George Brown College. She offers recipe development, food styling and food photography. She enjoys getting creative in her own kitchen, bringing people together through food, culture and community.

Alexa is available for freelance services and commissioned work. She currently lives in Toronto but is open to national and international clients. She travels where the stories are. 

Published In: Food & Wine, Bon Appétit, The Hollywood Reporter, Canada's 100 Best Restaurants, Toronto Star, Calgary Herald, National Post, Chatelaine Magazine, Toronto Life, Foodism Toronto

Scope of Work: Professional Photography, Stop Motion Videos, Creative Direction, Digital Strategy, Experiential Marketing, Photography Workshops


With the Locals: Toronto Feature

@ajfernando's Guide to Planning an Instameet

The Scoop: Food Photography workshop with @ajfernando

thisopenspace: #thisopenhouse at Lever Brothers Factory

Top 10 High Energy Toronto Food Instagrammers


An Interview with an Instagram Content Creator

Today's Creatives: Alexa Fernando


Brands I've Worked With